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Thread: Example of a company using Facebook to market

  1. #1
    Join Date
    Dec 2009
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    Example of a company using Facebook to market

    Hello,
    Recently social network are becoming important for companies to market themselves. Can someone give me an example of a company that uses facebook and how it market and generate money through Facebook?

  2. #2
    Join Date
    Dec 2009
    Location
    Los Angeles
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    Old Navy

    I believe Old Navy uses facebook and twitter. They use both social netowrks to promote sales, coupons, and deals. Real effective if the network user has it setup to their mobile device.

  3. #3
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    Dec 2009
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    Can i have the website of this comapny and are they still in bussiness. I wanna know in detail their revenue generation model. How do they go about about marketing money using Facebook

  4. #4
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    Dec 2009
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    Los Angeles
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    www.oldnavy.com

    There ya go.

  5. #5
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    Dec 2009
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    I got the website. Now i just want to know in detail how the use facebook to make money and advertise. Can you please Explain to me step by step.
    Thanks

  6. #6
    Join Date
    Dec 2009
    Location
    Los Angeles
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    heres a link that will answer your question.

    http://oldnavy.gap.com/browse/info.d...&clink=1472852

    just browse the page.

  7. #7
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    Dec 2009
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    This is just the website. I just want to have an idea of how companies use facebook. So i need an explanation of How they use facebook.
    Thanks

  8. #8
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    Feb 2007
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    Milwaukee, WI
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    You would need to contact them, then. Or their marketing department.

  9. #9
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    Jan 2010
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    3
    Search for their Facebook and Twitter account, study and analyze how they market their website - it is VISIBLE.

  10. #10
    Join Date
    Mar 2005
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    Nova Scotia
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    Facebook How-To Guide: Create Business Pages and Ad Campaigns

    In this Facebook how-to guide, we will show you how to use two of the business solutions offered by Facebook. First, we'll walk through the steps you need to take to create your own Facebook Business Page (also called a fan page) and then discuss the tasks involved in creating a Facebook Ad campaign, which can be used to send visitors to your Web site or new Facebook Business Page.

    http://www.e-commerceguide.com/solut...1831_3800976_1
    Webopedia - http://www.webopedia.com
    Online Computer Dictionary

    ECommerce-Guide - http://e-commerceguide.com
    News, Reviews & Solutions

  11. #11
    Join Date
    May 2010
    Posts
    10
    There are many companies, as mention above, who uses Face-book & Twitter like social forums to get an access to market. But I personally don't agree with this strategy due to its less effectiveness & "not suitable" because social media forums should be clear & pure from commercial purposes.

  12. #12
    Join Date
    Jul 2010
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    15
    There are several companies that take advantage of facebook as well as Twitter to promote their business online. But, I can’t disclose name publicly.

  13. #13
    Join Date
    Aug 2010
    Posts
    13
    Many companies are promoting themselves through facebook...
    They are some cosmetic companies, mobile companies and many more...
    It really works.....

  14. #14
    Join Date
    Oct 2008
    Posts
    3

    Facebook Gold

    I will echo robicarlo90 with the fact that many, many companies are using Facebook to promote their companies. What could be better than having customers "like" your business Facebook page and having your business FB posts show up on their personal FB accounts? - All for free.

    Examples:

    Announce coupon codes and special deals.
    Payless ShoeSource posts their BOGO (Buy One Get One 1/2 off) promos on their business FB page, http://www.facebook.com/payless. When announced, each one of over 60,000 fans receives the message on their personal FB accounts. This drives traffic to their stores.

    Advertisement paid off
    A real estate agent uses Facebook to promote the houses she has listed. Real example: her largest sale of 2010 came from a Facebook connection.

    The avenues to make money on Facebook are endless from announcing specials to simply engaging your customers in a more "social" arena.

  15. #15
    Join Date
    Sep 2010
    Posts
    19
    Quote Originally Posted by vbeal View Post
    Facebook How-To Guide: Create Business Pages and Ad Campaigns

    In this Facebook how-to guide, we will show you how to use two of the business solutions offered by Facebook. First, we'll walk through the steps you need to take to create your own Facebook Business Page (also called a fan page) and then discuss the tasks involved in creating a Facebook Ad campaign, which can be used to send visitors to your Web site or new Facebook Business Page.

    http://www.e-commerceguide.com/solut...1831_3800976_1
    Thanks for the link. It was awesome. The article contains detailed information with necessary links. I am just going to do practical now.

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