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SEO and SEM play a vital role for the traffics. Both involve keyword research and implementation of these words. SEO is important for the organic traffic which directly influence your website position in Google. SEM is a paid marketing. It may look easier to get the traffic with SEM but it is not always like that. It also inloves the detailed keywords research.
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Basing upon the requirement we select SEO or SEM. SEO is to improve our rankings in search engines and SEM is to increase the sales or Leads to our business.
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I would say that SEM influences brand recognition more than the level of sales.
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SEO stands for Search Engine Optimization and SEM stands for Search Engine Marketing.
SEO is organic and SEM is Paid, both are best and effective.
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SEO is the non paid marketing technique to generate organic traffic for your business website.
SEM is paid marketing technique to generate traffic through website ads and you have to paid some amount for ads to search engine.
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SEO: It is a process to promote your website organically and rank your website on SERP called Search Engine Optimization.
SEM: It is process of paid marketing on search engine where you can get instant result and buy paying some amount to search engine for keyword ranking.
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Originally Posted by AliceArifova
SEO is organic way while SEM is paid way for website promotion.
Exactly.this is the basic difference of SEO and SEM
SEO -its free -organic results
SEM - Its paid - Paid Results
Last edited by Raj1; 12-17-2018 at 03:21 AM.
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Basic Difference between SEO or SEM
SEO - (Search Engine Optimization) - It means of optimizing your website so that you get organic (free) traffic from the search engines.
SEM - (Search Engine Marketing) - It is an online marketing strategy that involves getting traffic, paid and unpaid, from the search engines.
"SEM is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through optimization and advertising."
The answer to that depends on your overall strategy and budget.
If you’re running a startup and bootstrapping, you probably won’t have a lot of money for paid search
If your business has plenty of cash and a narrowly defined target market, you might benefit from paid search
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The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Both processes aim in increasing visibility in search engines. It involves other methods that can get you more search engine visitors like PPC advertising.
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seo is organic marketing which does not involve any paid marketing while SEM includes paid marketing which includes PPC mostly.
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Search engine optimization and search engine marketing both terms are often used interchangeably. In actual, SEO is only one part of SEM. SEM is considerably a broad term that involves all the marketing channels in it.
Both processes aim in increasing visibility in search engines but SEM involves a lot of methods in this. SEO is a method that considers many factors to get organic traffic while SEM is the way to get organic traffic through SEO or paid traffic through PPC advertising.
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SEO: SEO is increasing the amount of website visitors by getting the site to appear high on results returned by a search engine.
SEM: SEM is considered internet marketing that increases a site's visibility through organic search engines results and advertising.
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What is the difference between SEO and SEM? SEO is increasing the amount of website visitors by getting the site to appear high on results returned by a search engine. SEM is considered internet marketing that increases a site's visibility through organic search engines results and advertising
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SEO is search engine optimization. SEO is two type likes On-Page SEO and Off-Page SEO. In Off-page SEO we make backlinks of our website to other sites.
SMO is social media marketing. In this process, we can promote your website on social media platforms likes Twitter, Facebook, Instagram, etc. Social media is a huge source of traffic.
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Guys thanks for giving such amazing information.
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