Ramadan is here. And there is a big opportunity for every e-commerce that spends their time to gain profit from Muslim market share. For example, in my origin country, Indonesia, which is one of the biggest Muslim countries in the world, has so many parts of market share that you can work on. To cover the market needs, we could develop specific features that related to Ramadan. And to support that we will provide you with an affordable web development for special features.

Special Day Strategy

Actually, I've talked about special feature early this year. Valentine and Chinese New Year are people' favorite event and they celebrate these every single year. Ramadan, a holy month for every Muslim, also one of the famous event. Just like Valentine's Day and Chinese New Year that need an affordable web development to get your special features. You can find more here.

Developing Special Feature
Discount

Of course, a discount is always special. The huge sale is an old strategy, yet it's still quite powerful to entice your customers. Even though we know that discount is not really a ‘discount'. Well, you know that people tend to buy a product when the discount price is way cheaper than the actual price. I think I won't talk about this since you all have known this strategy. So, let's jump to another one.

Ngabuburit

In Indonesia, there is a culture for Muslims that occurred during Ramadan. We called it ‘Ngabuburit', a time that we spend during Ramadan, especially before we finish our fasting. During those 14 hours (approximately) a lot of people will use their time with a variant of activities. Some people will sleep to wait, work, playing games, cooking, cleaning the house, and many other things. Including watching online stores that sell products with a lot of discounts and promos. This could be your chance to target the Muslim market at this special month.

Although the discount strategy is quite useful to attract your customers, it's still lack creativity and your online store need more an affordable web development. Developing a new feature that special for both of you and your customers could be a chance to gain more profits.

Add a countdown timer for limited promotion is a good choice for several companies. For example, you can make a limited-time or flash sales for 4 hours before the end of fasting. Don't forget to map the market share, when mothers open your store, when teenagers open your store, and so on. With a flash sale, it will motivate your customer to quickly purchase anything that you provide in your storefront.

Homecoming

Homecoming or so-called ‘Mudik' in Indonesia also one of the cultures that we shared over all of Indonesian at Ramadan. Whether you are a Muslim or not, the homecoming culture is not just a Muslim culture, yet it has already been an Indonesian culture since long time ago. After we've spent 1 month for fasting, we will plan on returning to our hometown or our origin to meet families and siblings.

During this time, the e-commerce also has a chance to develop a new feature from us. For example, JDID, part of JingDong company that headquartered in China, also work on this opportunity to develop a new feature that supports homecoming culture. They manage to create a system to ease the pain of people when buying tickets online. In order to gain more active customers and new customers, they use packaging strategy that provides Indonesian to choose homecoming package across Indonesia or even abroad.

Food, Fashion, Anything

In fact, Ramadan is a moment for people who want to be better. So, the actual product needs to better as well. Promotion is everywhere. It's not just you who noticed that this is the moment to give the greatest strategy. People will also explain their product with marketing strategy, branding, and other things. But developing a new feature could be a competitive advantage that will make you stand out of the crowd.

Fasting is quite related to food. The food industry will promote new recipe or ‘buy 1 get 2' strategy for customers. Fashion for Muslim also needs to unique and fulfilling their needs. The even automotive industry could help people to fix the customer's vehicle. It's also has a chance to get more profit. Since homecoming culture also boosts the significance of vehicle maintenance.

Experienced Web Agency

To get affordable web development doesn't mean you need to target inexperienced web agency. Developing special feature is not an easy job. Skills are always needed. Yet you need a lot of experiences as well. When you have made several developments, you will meet a lot of different projects and that what makes you creative. It made you special.

Furthermore, you don't have to waste your money for unnecessary bug or problem. It's not affordable web development if you just spend money for something unimportant or even additional fee. Save your money for the advertisement. You will need that if you want people to know your new special features.

Conclusion

Finally, we can conclude that Ramadan is also one of the biggest opportunity in every year to boost your sales. But this is not just your opportunity, but everyone's opportunity. That's why managing a powerful and unique strategy is needed to stand out of the crowd. One thing for sure is to get your affordable web development and get a new feature that related to your company, the event, and your customers as well.

Also if you need a special feature, then you need an experienced web agency. Thanks to LimeCommerce's years of experiences, you can finally face the special feature that you always wanted. As long as your goal is clear, simply explain to us what you want, we will give you several solutions, including how much time that we need to develop and how many that you should spend for this project. But above all, it's clearly an affordable web development.