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25 Web Marketing Strategies That Actually Work
There are numerous strategies that the professionals of web marketing rely upon, but here are the top 25 strategies that are prominent for delivering proven results.
- Add LSI keywords to the content
- Add text content to infographic-based blog posts
- Create unique titles for every page
- Embed long tail keywords in title tags
- Experiment with using only your keyword in your URL
- Focus on insanely actionable content
- Do not just forget keyword density, rather focus on keyword frequency
- Have a Privacy Policy and Terms page
- Include keyword synonyms in H1 and H2 tags
- Keep the title tag limited to 60 characters
- Make social sharing buttons super-easy to find
- Optimize eCommerce product pages like blog posts
- Optimize the Homepage for conversions in addition to your brand name
- Publish long content
- Put the keywords early in the title tag
- Relaunch old content
- Replace “Published On” dates with “Last Updated”
- Take advantage of internal linking
- Update old content
- Use “Jump Links” to get site links
- Use Google search console to find title tag issues
- Use lots of images
- Use numbered lists to increase the odds of getting in the knowledge graph
- Use outbound links
- Use Schema to boost CTR
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