what are the best approach for publiczing the existence of a new websites? (including specific instructions on how to register with key search engines)?
what are the best approach for publiczing the existence of a new websites? (including specific instructions on how to register with key search engines)?
Hello,
When you launch a new site there are a few things you can do to start driving traffic:
1. Get links to your site. The best way to get listed in the major search engines is NOT to submit your site to them, but rather to get links from other sites that are spidered regularly and let the search engines find you naturally. Get started by submitting to directories such as http://www.joeant.com and http://www.dmoz.com. Also look for link opportunities on sites related to yours - either paid or as a link exchange.
2. Issue a press release. This is an easy and effective way of announcing your new site and getting some links (which will help with #1 above). A few free services you can use are: http://www.prweb.com, http://www.press-world.com, http://24-7pressrelease.com, http://www.prleap.com and http://www.prfree.com.
3. Start driving traffic with AdWords. Since this is a great way to get targeted traffic almost instantly you can use it to start making sales as well as to test your site and make sure you're converting. If your site only converts 1 in every 100+ visitors to customers then there is a lot of room for improvement.
4. Visit forums related to your industry and include your URL in your signature. I wouldn't suggest posting explicity ads (unless the board has a section for this), but simply creating an enticing signature and making a few posts will get you noticed pretty quick.
If you work on doing these 4 things you'll soon see results!
All the Best,
Jennifer
Another source of getting traffic as well as getting your site on the search engines is to go to overture.com and set up an account for "pay-per-clicks", and go to selfpromotion.com which is run by a great guy who has tons of info on getting your site listed. For $5 or $10 a year he has a nice database I use to regularly do my submissions.
Good luck,
Don
As a 'newbie' to internet marketing - I found a really easy way to drive traffic to your site - especially if you are in a small town u.s.a. (and probably anywhere)
Step 1) get online and check out the local News Paper in your town
Step 2) Find out how much they charge for a banner ad (your ad/click threw)
Step 3) Place an ad with them
I was walking through my office one morning before we started up business, and noticed that most of the women and a lotta the guys in the office were surfing the local newspaper (presumably for gossip, as I live in a small town) - then I started to think - wow, this local paper hardly has ANY banner links to it, I'll call them. I did, and placed my banner ad (created with Ulead Gif Creator) and bam! now I get about 30 - 100 hits per day... and for $40 a month (since it IS a small town newspaper with people not really versed in online advertising, it was a STEAL!) It was cheaper than placing an ad in their newspaper - and I get people that I want to target market to - those with INTERNET - because usually they have credit cards and can order online.
Great idea!