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Thread: Revising site - Looking for feedback on how to improve it

  1. #1
    Join Date
    Nov 2009
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    Portland, Oregon
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    4

    Question Revising site - Looking for feedback on how to improve it

    We are revising our software product site and looking for opinions about it. We would like to get some feedback before we go much further with the design and layout. We are targeting small business owners and managers.
    Any and all comments welcome.

    BestFit Business Manager

    Thank you for your impute

  2. #2
    Join Date
    Jun 2006
    Location
    East Hampton, NY
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    1,896
    OK I went to your site and I saw "We Are Wondering..." and I left.

    I go to a web site for:

    1. Information
    2. A solution

    I don't go for verbiage, clever repartee or the opportunity to read an entire page of text. I don't have the time.

    If you're selling Goldmine Software put it right out front, don't make me look for it because I won't.

  3. #3
    Join Date
    Nov 2009
    Location
    Portland, Oregon
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    4

    Thank you for the insight

    Quote Originally Posted by roban View Post
    OK I went to your site and I saw "We Are Wondering..." and I left.

    I go to a web site for:

    1. Information
    2. A solution

    I don't go for verbiage, clever repartee or the opportunity to read an entire page of text. I don't have the time.

    If you're selling Goldmine Software put it right out front, don't make me look for it because I won't.
    Roban,
    I think you might be mistaken in our intention.
    We are not selling GoldMine Software, we are selling an add-on to it that provides a complete business management tool within that software.

    My questions, to you, would be this:
    1) If you are looking for information, on a site you have never been to, how do you know you are on the right site for that information?
    2) If you are looking for a solution, how do you determine if what is offered on the site is the right solution for you?
    3) Do you make purchasing decisions without reading any information (text) about the "solution" you have found on a site?

    Just wondering, as we are trying to balance two schools of thought here.
    We need to provide enough information to engage the prospect but not overwhelm them with too much. At the same time, it needs to be enough to allow for an informed decision about whether to proceed with further investigation of the "solution".

    Where does that balance come?

    Thanks again for your comments.

    David

  4. #4
    Join Date
    Jan 2005
    Posts
    2,087
    I think the site looks pretty good. Good coding, good appearance, fills the screen at any resolution. Slick, professional.I think from a purely psychological perspective I might remove the sentence that Rob took exception to. You don't want to even subconsciously instill the notion in the user that you're wondering about anything. It's not a big deal but anything which has a potentially negative rebounding effect should be eliminated

  5. #5
    Join Date
    Nov 2009
    Location
    Portland, Oregon
    Posts
    4

    Thank you for the feedback

    JP,
    Other than the opening line you referenced, is there anything you might recommend that could improve on the site?

    I am looking for some additional feedback,as well, if you willing:
    1) Is it easy to find information?
    2) Does the navigation flow logically, well, and naturally?
    3) Does the site content induce you to contact us or ???

    Any and all suggestions are welcome.
    Thank you in advance.

    David

  6. #6
    Join Date
    Jan 2005
    Posts
    2,087
    sorry man I like to help but nothing jumps out at me. I found what I wanted to find out quickly, the pages load fast, there's nothing mysterious about the navigation it's very straightforward. Maybe somebody else has something but I don't see any glaring problems. I think it's effective myself.

  7. #7
    Join Date
    Nov 2009
    Location
    Portland, Oregon
    Posts
    4
    Thanks for the feedback.
    We will continue to work on the content to improve it.

  8. #8
    Join Date
    Jun 2009
    Location
    Chandler, AZ
    Posts
    21

    Site Review

    Not too bad. There are a few things which I think you can adjust to make the site look better:

    1. The navigation bar should be some shade of blue to match your header. Just my opinion but I think the red nav bar looks a bit awkward.

    2. The footer needs a total revamp.

    3. It is not apparent on the first page what your company does or is selling.

    4. Some links to Social Networking sites. Are you not using Twitter, Facebook or other Social networks for your business?
    Steve owns C and S Software LLC.
    http://www.CandSsoftware.com

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