Hi -
I am an ebay seller trying to open up my own independent online store unaffliated with ebay. After reading through the several reviews of ecommerce web hosting services and shopping carts I just feel like I getting more confused about what choices to make...

I need something that can handle a line of cosmetics and also provide for future expansions of the cosmetic line. I also need something will be easy to develop and design for. I have experience with simple html and Golive but that's about it as far as my code experience goes.

I am also confused about the bottom line cost of the services, do they commonly take out a percent of your profits? Security issues are a problem as well - do free web shopping carts like zen cart not offer good security for your customers? Somebody please help! Any suggestions would be greatly appreciated!

thank you!