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Thread: Creating a Marketing Plan

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  1. #1
    Join Date
    Oct 2012
    Posts
    5

    Red face Creating a Marketing Plan

    I just recently read an article about the steps to creating a marketing plan. Actually, there is only one step involved and that is to research. The rest of the article talks about the components that I need to consider when I am creating my marketing plan. Here are the components listed:
    • Economics
    • Product
    • Customers
    • Competition
    • Niche
    • Strategy
    • Sales Forecast

    Are there any other business components that I should include in my marketing plan? Thanks!

  2. #2
    Join Date
    Sep 2012
    Posts
    12
    These components are including a lots of subcomponents, it is hard to gereally speak about this.

  3. #3
    Join Date
    Nov 2012
    Location
    Michigan
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    I think developing a simple marketing plan, whether just starting a new business or growing an existing business is a critical piece of the puzzle. A marketing plan will act as your guide when you forget where you are, or what you're supposed to be working on. A good marketing plan always brings you back to your core tasks to market your business.

    That being said I think the more simple your marketing plan the better, at least in the beginning. If we're talking about a big corporate entity of course you'll need sales forecasts, consumer data, economics, etc. But if you're a small business owner who's just trying to organize a marketing plan I suggest starting out by laying out a simple daily or weekly marketing "tasks". This will help you focus on the important things in your business whatever that may be.

    If you decide that you are going to market your internet business by blogging, social media, and email marketing then be sure to develop a simple set of tasks that you will do to accomplish your marketing and I highly making those tasks the first order of business each day. Slowly work towards outsourcing those tasks or developing systems to make those tasks easier. There are many tricks to leveraging your time and marketing efforts, but in the beginning it's all about being consistent and keeping track of what's working and what's not, adjusting your strategy, and moving forward.

    Good luck.

  4. #4
    Join Date
    Nov 2012
    Posts
    5
    Without any planning your business can not run.So plans are mandatory for starting any business.Either its a small business or large business.Planning is must.

  5. #5
    Join Date
    Jul 2012
    Location
    India
    Posts
    100

    Thumbs up Creating a Marketing Plan

    Creating marketing plan includes various steps, you have provided some of them but with these you also need to study market for making strategies, for your business, market reports will help you for properly to study of market.
    As you already red Forecasting is also important so all the best...!

  6. #6
    Join Date
    Apr 2018
    Posts
    4
    Quote Originally Posted by Joe Cochran View Post

    If you decide that you are going to market your internet business by blogging, social media, and email marketing then be sure to develop a simple set of tasks that you will do to accomplish your marketing and I highly making those tasks the first order of business each day. Slowly work towards outsourcing those tasks or developing systems to make those tasks easier. There are many tricks to leveraging your time and marketing efforts, but in the beginning it's all about being consistent and keeping track of what's working and what's not, adjusting your strategy, and moving forward.
    Very reasonable advice! Outsourcing is just necessary when you want to develop your business, you just need to concentrate on more significant tasks slowly outsourcing more and more tasks to other companies (if it is financially profitably, of course). I guess offshore outsourcing must be the most widespread also due to significant reducing of costs (it is not a secret that Ukrainian developers, for example, are cheaper, meanwhile the quality of their work is always flawless).

  7. #7
    Join Date
    Jun 2018
    Posts
    1
    It gives information about how to make your own DIY slimes and sell it on online slime shops.

  8. #8
    Join Date
    Jul 2018
    Location
    Northampton
    Posts
    1
    The marketing industry is booming now. So, you are going into nowhere if you don`t have a marketing plan for your Business.
    A good marketing plan will increase the production. Firs of all, you have to choose your direction, B2B or B2C.

  9. #9
    Join Date
    Jul 2018
    Location
    Essex, CT
    Posts
    16
    Thank you for sharing helpful information

  10. #10
    Join Date
    Jan 2013
    Posts
    11
    I think you should read this ebook Reduce the Risk, it entails how internet marketing tools can be used to build a small business marketing plan.

  11. #11
    Join Date
    Sep 2013
    Location
    Buzz Web Media PO Box 131 Baulkham Hills NSW
    Posts
    11
    Yes, marketing plan is very important.. before you jump in to any step, I think you should do first the market research. Analyze your prospects as well as your future competitors.

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