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Thread: What is the difference between an SEO and SEM?

  1. #16
    Join Date
    Sep 2017
    SEO and SEM play a vital role for the traffics. Both involve keyword research and implementation of these words. SEO is important for the organic traffic which directly influence your website position in Google. SEM is a paid marketing. It may look easier to get the traffic with SEM but it is not always like that. It also inloves the detailed keywords research.

  2. #17
    Join Date
    Sep 2017
    Basing upon the requirement we select SEO or SEM. SEO is to improve our rankings in search engines and SEM is to increase the sales or Leads to our business.

  3. #18
    Join Date
    Jul 2017
    I would say that SEM influences brand recognition more than the level of sales.

  4. #19
    Join Date
    Feb 2016
    SEO stands for Search Engine Optimization and SEM stands for Search Engine Marketing.

    SEO is organic and SEM is Paid, both are best and effective.

  5. #20
    Join Date
    Mar 2018
    United state
    SEO is the non paid marketing technique to generate organic traffic for your business website.

    SEM is paid marketing technique to generate traffic through website ads and you have to paid some amount for ads to search engine.

  6. #21
    Join Date
    May 2017
    Valhalla, NY
    SEO: It is a process to promote your website organically and rank your website on SERP called Search Engine Optimization.
    SEM: It is process of paid marketing on search engine where you can get instant result and buy paying some amount to search engine for keyword ranking.

  7. #22
    Join Date
    Oct 2018
    Quote Originally Posted by AliceArifova View Post
    SEO is organic way while SEM is paid way for website promotion.
    Exactly.this is the basic difference of SEO and SEM
    SEO -its free -organic results
    SEM - Its paid - Paid Results
    Last edited by Raj1; 12-17-2018 at 03:21 AM.

  8. #23
    Join Date
    Nov 2018

    Basic Difference between SEO or SEM

    SEO - (Search Engine Optimization) - It means of optimizing your website so that you get organic (free) traffic from the search engines.
    SEM - (Search Engine Marketing) - It is an online marketing strategy that involves getting traffic, paid and unpaid, from the search engines.
    "SEM is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through optimization and advertising."
    The answer to that depends on your overall strategy and budget.
    If you’re running a startup and bootstrapping, you probably won’t have a lot of money for paid search
    If your business has plenty of cash and a narrowly defined target market, you might benefit from paid search

  9. #24
    Join Date
    Jan 2018
    The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Both processes aim in increasing visibility in search engines. It involves other methods that can get you more search engine visitors like PPC advertising.

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