New WordPress eCommerce platform is developing

I gonna tell you about this progect. In short they offer a new WordPress based eCommerce platform with user-friendly interface and some features (shortened check out etc). It is much differ from Woo Commerce visually and in its functions. Beta starts a day after tomorrow. Final release coming September 2013. Demo page is here (most of functions are not active).
I want to ask opinions of coders who are developing eCommerce sites: is this interesting and why?

It is fine but not better than magento platform. You need to work more on it.

Its fine good job. Design is similar to other eCommerce sites. I would love to see the back end too.

Wordpress is a CMS. Check Abantecart, if you interested in cool ecommerce platform with efficient backend.

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Originally Posted by algozone

Wordpress is a CMS. Check Abantecart, if you interested in cool ecommerce platform with efficient backend.

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Yes, wordpress simple and fast development environment.