Interesting Case Study

[pfusco]

Here's an interesting case study published today on www.smallbusinesscomputing.com:

Case Study: MountainZone

This outdoor adventure site uses a basic e-commerce strategy to help it through business peaks and valleys. The MountainZone saga includes an all-too-familiar boom-to-bust chapter from the late 90s.

http://www.smallbusinesscomputing.com/emarketing/article.php/2239611

Anybody have similar experiences?

Pat